region is located in the heart of the Piedmont of North Carolina, and more than 382 North Carolina Baptist churches dot the landscape of this area.
While the church-to-population ratio is high compared to most places in the United States, the percentage of people without a relationship with Christ is growing. The Triad is also becoming home to an increasing number of people born outside the United States who are bringing their religion with them.
With an estimated population of 1.28 million people, the Triad area is the third largest of these areas. The strategy in the Triad will be driven by the Local Strategy Team, which is comprised of local pastors, associational missionaries and others with a desire to see the gospel of Jesus transform people in this region. The Local Strategy Team began meeting in April 2015 and will focus its efforts on networking with churches to impact lostness through disciple-making.
The Local Strategy Team's focus began with 30 identified mission sites where the population within those areas is 66 percent or greater unreached with the gospel. Within these mission sites are college students, multiple ethnicities, income strata, education levels, and people with great spiritual and physical needs.
The Triad Strategy Team will work together to build networks of churches to engage the people living in these areas. These networks will include churches from both inside and outside the metropolitan areas.